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Self Trust and Lessons in Online Business | Episode 100

Self Trust and Lessons in Online Business | Episode 100

Here we are - 100 episodes and almost 3 years into The Easy Email Marketing podcast! Reaching this milestone has given me a moment to pause and reflect on my business journey so far and I felt really led to speak on some of the lessons I have learnt along the way....

Email Authentication (and other deliverability factors) | Episode 99

Email Authentication (and other deliverability factors) | Episode 99

Unless you’ve been hiding under a rock, you will have heard something about Google and Yahoo’s Email Authentication Changes which came into effect this month (Feb 2024). This has sent the internet in a frenzy with people going into panic over what needs to happen. And...

Easy Content Creation with Jenny De Lacy | Episode 98

Easy Content Creation with Jenny De Lacy | Episode 98

Overwhelmed by the idea of creating content for your business? Then listen in! In this episode I am joined by Jenny De Lacy of Talking Digital who is known for her content expertise which is why she was the perfect person to bring on board to help you breakthrough...

Email Marketing Maths | Episode 97

Email Marketing Maths | Episode 97

Stop wishing & hoping that whatever email list size you have will result in magically achieving your sales goals this year. Because it’s not magic. It’s actually just maths. In this episode, I’m sharing with you how to calculate exactly how many subscribers you...

4 Simple Steps to Your Best Email Marketing Year Yet | Episode 96

4 Simple Steps to Your Best Email Marketing Year Yet | Episode 96

Happy new year and welcome to another year of the Easy Email Marketing podcast. Hopefully you have already identified email marketing as one of your core business strategies that you continue to pay attention to each and every year - not just as a once off. But this...

How to Take Time off From Email Marketing | Episode 95

How to Take Time off From Email Marketing | Episode 95

As we are barrelling into Christmas, school holidays and trying to get everything wrapped up while still battling school concerts, christmas parties and the last minute shopping, you may be dreaming of that moment when you can finally put your feet up with a glass of...

Email Marketing Software Update Roundup | Episode 94

Email Marketing Software Update Roundup | Episode 94

A must listen, this episode goes through all you need to know about the email marketing software and tech updates that have happened over 2023 and some important changes coming in early 2024. From minor campaign edit capabilities to major pricing & plan structure...

What to Do Next | Episode 93

What to Do Next | Episode 93

There’s a lot you can do with email marketing. But I’ve said it once and I’ll say it again - you should not attempt to do everything at once. Email marketing is all about layers and strategic priorities but it can be confusing as to where you should focus your...

Emails to Send AFTER the Sale | Episode 92

Emails to Send AFTER the Sale | Episode 92

It’s the side of email marketing that everyone seems to forget yet it can provide the best customer service, sales conversions AND make your life a heck of a lot easier through automating or eliminating your admin. It’s the emails you said after you have made the sake...

Content Marketing and Email – A Perfect Match | Episode 91

Content Marketing and Email – A Perfect Match | Episode 91

Content marketing is one of the BEST strategies you can use to grow your email list - not to mention having something to send. Not only does it provide a catch-free way of learning about you, your business but it also gives you an easy way for your business to be...

HI, I’M YAEL

Online Marketing Strategist & Coach.

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