Blog

The Ultimate Guide to Finding and Defining your Target Market

the ultimate guide to finding and defining your target market If ever there was a cornerstone of marketing and business, it is finding your target market (AKA your customer avatar / target audience / niche). It is the cornerstone of business because everyone has...

85 Email Ideas to Send your Subscribers

85 EMAIL IDEAS TO SEND YOUR SUBSCRIBERS (without being spammy) I've said it many times before but it bears repeating - email is one of the most powerful marketing tools for your small business. It provides direct correspondence to a warm audience of people who have...

The Unfiltered Truth Behind Online Marketing for Small Business

online marketing truth "Start a business" they said. "It will be fun" they said. "Your product / service / skills are amazing - you'll be a success" they said. Oh, but how much more to it there is than that! Online marketing truth! I was always told I should start a...

3 Questions you Should be Asking about your Target Market

When we think about defining our Target Market often we get caught up in defining specific demographic information (age, gender, life stage, education, etc), geographic information and lifestyle (hobbies, favourite shows, favourite bands, etc). However, restricting...

How to Eliminate Marketing Overwhelm

Eliminate Marketing Overwhelm Overwhelm is HUGE when it comes to online marketing. Never before have we been presented with so many options to market our businesses. This is a fantastic opportunity - but it is also a massive challenge. Even I, a seasoned marketer, get...

6 Powerful Online Course Launch Lessons you Need to Know

online course launch lessons The second launch of The Amplified Marketing Method is a wrap and I am super excited to share with you all some UNFILTERED insights into the Online Course world - online course launch lessons. Courses have definitely been an online...

How to Save Money on your Marketing

save money on marketing When it comes to marketing our small businesses, budget is one of the biggest considerations and limitations. Yes, it would be brilliant to be able to spend a fortune testing and scaling Facebook Ads or Google Adwords - but the cost of this can...

Does Email List Size Matter? A Quantity vs Quality Debate

Email List Size Email List Size is a funny thing. In online marketing circles, your list size is almost like your income. The larger your list, the more valuable your business. Like income, it is also something left to the imagination. It's not something we talk...

HI, I’M YAEL

Online Marketing Strategist & Coach.

This is a hub of information all things Online Marketing for Small Businesses, with one purpose in mind – to help you ditch the overwhelm and to find the best fit marketing solutions for you and your business.

CATEGORIES

JOIN MY FB GROUP

LETS GET SOCIAL

GRAB YOUR EMAIL MARKETING STEP-BY-STEP GUIDE

aND FINALLY CREATE A FEEL-GOOD EMAIL MARKETING STRATEGY FOR YOUR BUSINESS