When it comes to email marketing software, there is no ‘one size fits all’. Inside, I compare the top six so you can find your best fit.
Is your business earning you money while you sleep? No? You’re going to want to watch this video as I unpack must-have e-commerce email automations.
If you’re worried that every email you send is spamming your email list, you definitely want to read this post as I uncover 5 styles of content to send to your list.
Want more engagement from your subscribers? These 10 ingenious ideas will help get that conversation started.
There is an epidemic of misinformation about what you “should” be doing when it comes to email marketing. These educators mean well, and they may have seen some significant successes, but many don’t understand how to translate these strategies into real life businesses. Read on to find out how you can cut through the noise.
For a little while, I’d been trying to decide if I would switch email providers. As much as I love ConvertKit, I was outgrowing it. ActiveCampaign could give me just what I needed. Find out why I made the switch.
MailChimp and Shopify are getting a divorce. And it has caused a big upset for many an e-commerce store. If you have a Shopify store and use MailChimp, then you'll need to take action before May 12th or you may lose your integration. The integration is...
Every online marketer seems to be telling you to build your email list. They (& I) will tell you how to do it: Create an opt-in, set up your email system and get the signup. Simple. But what many people don’t talk about is what to do afterwards....
HOW TO RE-ENGAGE YOUR EMAIL LIST (EVEN IF YOU HAVEN’T SENT AN EMAIL IN 2 YEARS) If I had a dollar for every time I hear the phrase “I have an email list but I don’t send emails” then I, well, wouldn’t need to send any emails! If this is you I first want you to know...
Websites - what a rabbit hole they can be. We first innocently start looking around the inter-webs getting inspired about what we want our site to look like.Then we start looking at domain names, hosting and website platforms (CMS). And then what about SEO? And what...
HI, I’M YAEL
Online Marketing Strategist & Coach.
This is a hub of information all things Online Marketing for Small Businesses, with one purpose in mind – to help you ditch the overwhelm and to find the best fit marketing solutions for you and your business.
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