HOW TO CHOOSE THE BEST EMAIL MARKETING SOFTWARE
When it comes to email marketing software, there is no ‘one size fits all’. Inside, I compare the top six so you can find your best fit.
MUST-HAVE E-COMMERCE EMAIL AUTOMATIONS
Is your business earning you money while you sleep? No? You’re going to want to watch this video as I unpack must-have e-commerce email automations.
5 STYLES OF CONTENT TO SEND YOUR EMAIL LIST
If you’re worried that every email you send is spamming your email list, you definitely want to read this post as I uncover 5 styles of content to send to your list.
10 Ingenious Email Marketing Tricks that Boost Subscriber Engagement
Want more engagement from your subscribers? These 10 ingenious ideas will help get that conversation started.
What the online gurus don’t tell you about email marketing
There is an epidemic of misinformation about what you “should” be doing when it comes to email marketing. These educators mean well, and they may have seen some significant successes, but many don’t understand how to translate these strategies into real life businesses. Read on to find out how you can cut through the noise.
Why I made the switch from ConvertKit to ActiveCampaign
For a little while, I’d been trying to decide if I would switch email providers. As much as I love ConvertKit, I was outgrowing it. ActiveCampaign could give me just what I needed. Find out why I made the switch.
The MailChimp & Shopify Breakup: What you need to know & do
MailChimp and Shopify are getting a divorce. And it has caused a big upset for many an e-commerce store. If you have a Shopify store and use MailChimp, then you'll need to take action before May 12th or you may lose your integration. The integration is...
HOW TO BUILD RELATIONSHIPS WITH EMAIL (NOT JUST TRANSACTIONS)
Every online marketer seems to be telling you to build your email list. They (& I) will tell you how to do it: Create an opt-in, set up your email system and get the signup. Simple. But what many people don’t talk about is what to do afterwards....
HOW TO RE-ENGAGE YOUR EMAIL LIST (EVEN IF YOU HAVEN’T SENT AN EMAIL IN 2 YEARS)
HOW TO RE-ENGAGE YOUR EMAIL LIST (EVEN IF YOU HAVEN’T SENT AN EMAIL IN 2 YEARS) If I had a dollar for every time I hear the phrase “I have an email list but I don’t send emails” then I, well, wouldn’t need to send any emails! If this is you I first want you to know...
How to Create a Website that you Love (and will Love you Back)
Websites - what a rabbit hole they can be. We first innocently start looking around the inter-webs getting inspired about what we want our site to look like.Then we start looking at domain names, hosting and website platforms (CMS). And then what about SEO? And what...
HI, I’M YAEL
Online Marketing Strategist & Coach.
This is a hub of information all things Online Marketing for Small Businesses, with one purpose in mind – to help you ditch the overwhelm and to find the best fit marketing solutions for you and your business.
JOIN MY FB GROUP
LETS GET SOCIAL