Yael Keon
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HOW NOT TO BE ANNOYING IN EMAILS

HOW NOT TO BE ANNOYING IN EMAILS

by Yael Keon | Jul 14, 2020 | Email Marketing, Marketing Strategy & Planning

HOW NOT TO BE ANNOYING IN EMAIL The biggest excuse I hear when it comes to emailing your list is “I don’t want to be annoying”. We’ve all been there. We sign up to something and then next thing you know we get 16 emails in 4 days (yes that has actually happened to me...
5 Ways You Are Making Email Marketing Harder Than It Actually Is

5 Ways You Are Making Email Marketing Harder Than It Actually Is

by Yael Keon | Jul 7, 2020 | Email Marketing, Marketing Strategy & Planning, Productivity

5 WAYS YOU ARE MAKING EMAIL MARKETING HARDER THAN IT ACTUALLY IS “Email marketing just seems so hard”. Poppy-cock. Here’s the truth: you are just making it harder than it needs to be. At its best, email marketing is SIMPLE: Create new campaign in email marketing...
WHERE TO PUT YOUR SIGN UP FORMS

WHERE TO PUT YOUR SIGN UP FORMS

by Yael Keon | Jun 30, 2020 | Email Marketing, Marketing Strategy & Planning

WHERE TO PUT YOUR SIGN UP FORMS How many opportunities do you give your customers or clients to sign up to your email list? Just in a pop up – that they will close almost instantly? Just in the footer – that they may not even scroll to? People need to see...
3 THINGS EVERY OPT IN INCENTIVE NEEDS

3 THINGS EVERY OPT IN INCENTIVE NEEDS

by Yael Keon | Jun 8, 2020 | Email Marketing, Marketing Strategy & Planning, Promotions

3 THINGS EVERY OPT IN INCENTIVE NEEDSIt’s no secret that I love an opt in incentive (or lead magnet). Opt in incentives are a great way to build your email list by giving something of value to your audience for free. Now, it’s all well and good to have an...
ARE YOU LEAKING SALES IN YOUR E-COMMERCE BUSINESS?

ARE YOU LEAKING SALES IN YOUR E-COMMERCE BUSINESS?

by Yael Keon | Jun 1, 2020 | Email Marketing, Marketing Strategy & Planning, Promotions

ARE YOU LEAKING SALES IN YOUR ECOMMERCE BUSINESS?If you are not using email marketing for anything other than the occasional sales promotion or sending abandoned carts, then the answer is a big fat yes.Email marketing provides so much potential for you to get more...
THE ONLY 3 THINGS YOU ACTUALLY NEED TO GET STARTED WITH EMAIL MARKETING

THE ONLY 3 THINGS YOU ACTUALLY NEED TO GET STARTED WITH EMAIL MARKETING

by Yael Keon | May 25, 2020 | Content Marketing, Email Marketing, Marketing Strategy & Planning

THE ONLY 3 THINGS YOU ACTUALLY NEED TO GET STARTED WITH EMAIL MARKETINGIf you’ve ever been told or read that email marketing is difficult, I’m here to bust that myth.Getting started with email marketing is really easy, and you only need to do three...
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HI, I’M YAEL

Online Marketing Strategist & Coach.

This is a hub of information all things Online Marketing for Small Businesses, with one purpose in mind – to help you ditch the overwhelm and to find the best fit marketing solutions for you and your business.

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