by Yael Keon | Jun 29, 2026 | Easy Email Marketing Podcast, Email Marketing Tips, Marketing Strategy & Planning
If you’ve ever stared at a blank screen wondering what to write in your next email, there’s a good chance you’ve been skipping straight to the content without doing the thinking that matters first. Before any strategy, any automation, and any single...
by Yael Keon | Jun 15, 2026 | Easy Email Marketing Podcast, Marketing Strategy & Planning, Mindset
You’ve seen the templates. The step-by-step formulas. The “just be consistent” advice that makes you want to throw your laptop across the room. And maybe you’ve started strong, followed the ideal system… and then completely fallen off....
by Yael Keon | Jun 1, 2026 | Easy Email Marketing Podcast, Email Automations, Email Marketing Tips, Marketing Strategy & Planning
You’ve seen the ads. Fill-in-the-blank templates for every week of the year. Swipe files with “my exact welcome sequence, word for word.” Custom GPTs that write your emails for you. The shortcut economy promises you can bypass the hard part of email...
by Yael Keon | Dec 31, 2025 | Easy Email Marketing Podcast, List Building, Marketing Strategy & Planning
Ever sit down to plan your email marketing for the year and feel wildly optimistic for about 20 minutes… then slightly sick? You map out all the things. Weekly emails. Big launches. Clever ideas. Maybe even colour-coded spreadsheets. And then February hits. Life...
by Yael Keon | Mar 31, 2025 | Marketing Strategy & Planning
More of an audio listener? Listen now to discover sneaky target market research techniques. Or download the transcript here Ever feel frustrated with those lengthy customer avatar worksheets that ask what coffee your ideal client drinks? Or those intensive market...
by Yael Keon | Feb 3, 2025 | Easy Email Marketing Podcast, Marketing Strategy & Planning
More of an audio listener? Listen now to get the full email marketing step by step breakdown for beginners. Or download the transcript here Email marketing can feel overwhelming. There are countless email marketing trends and best practices floating around, shiny new...