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The 3 Questions I Ask Every Client | Episode 160

The 3 Questions I Ask Every Client | Episode 160

by Yael Keon | Jun 29, 2026 | Easy Email Marketing Podcast, Email Marketing Tips, Marketing Strategy & Planning

If you’ve ever stared at a blank screen wondering what to write in your next email, there’s a good chance you’ve been skipping straight to the content without doing the thinking that matters first. Before any strategy, any automation, and any single...
Your Email Marketing, Your Rules (Sort Of) | Episode 159

Your Email Marketing, Your Rules (Sort Of) | Episode 159

by Yael Keon | Jun 15, 2026 | Easy Email Marketing Podcast, Marketing Strategy & Planning, Mindset

You’ve seen the templates. The step-by-step formulas. The “just be consistent” advice that makes you want to throw your laptop across the room. And maybe you’ve started strong, followed the ideal system… and then completely fallen off....
The Ultimate Email Marketing Shortcuts | Episode 158

The Ultimate Email Marketing Shortcuts | Episode 158

by Yael Keon | Jun 1, 2026 | Easy Email Marketing Podcast, Email Automations, Email Marketing Tips, Marketing Strategy & Planning

You’ve seen the ads. Fill-in-the-blank templates for every week of the year. Swipe files with “my exact welcome sequence, word for word.” Custom GPTs that write your emails for you. The shortcut economy promises you can bypass the hard part of email...
The Ultimate Guide to Email Marketing Planning

The Ultimate Guide to Email Marketing Planning

by Yael Keon | Dec 31, 2025 | Easy Email Marketing Podcast, List Building, Marketing Strategy & Planning

Ever sit down to plan your email marketing for the year and feel wildly optimistic for about 20 minutes… then slightly sick? You map out all the things. Weekly emails. Big launches. Clever ideas. Maybe even colour-coded spreadsheets. And then February hits. Life...
7 Target Market Research Techniques Using Email Marketing

7 Target Market Research Techniques Using Email Marketing

by Yael Keon | Mar 31, 2025 | Marketing Strategy & Planning

More of an audio listener? Listen now to discover sneaky target market research techniques. Or download the transcript here Ever feel frustrated with those lengthy customer avatar worksheets that ask what coffee your ideal client drinks? Or those intensive market...
Email Marketing Step by Step: How to Get Started the Right Way

Email Marketing Step by Step: How to Get Started the Right Way

by Yael Keon | Feb 3, 2025 | Easy Email Marketing Podcast, Marketing Strategy & Planning

More of an audio listener? Listen now to get the full email marketing step by step breakdown for beginners. Or download the transcript here Email marketing can feel overwhelming. There are countless email marketing trends and best practices floating around, shiny new...
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Hi, I'm Yael, Business Strategy & Systems Consultant

For small business owners building a business around their life, unapologetically.

Systemise the boring. Automate the repetitive. Create space for ideas.

Ready to begin? Book your Process Audit

We begin with a 90 minute, 1:1 consultation where I get to know you and how you like to work. I get to know your business, how it's been running so far and how you'd like it to run. Then I'll build you a big picture process map, step by step breakdown and provide you with recommendations AND options based on all we discover.

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We acknowledge the Traditional Owners of the land where we work and live, the Whadjuk (Perth region) people. We pay our respects to them and their cultures; and to elders both past and present.

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