Welcome back to Easy Email Marketing. In this episode, I’m exploring the basics of email marketing for digital product businesses. Think course creators, membership owners, et cetera. Don’t worry if you’re not a service-based business, this is one of three starter episodes. Ecommerce businesses, I explored the basics of email marketing for your industry in episode 2. And service-based businesses, go back to episode 3, right around the corner. And, there’s more crossover than you would realise when it comes to email marketing, so even if you’re not a digital product business, tune in to find out more.


Topics covered in this episode include:​ ​  

  • A reminder that this is big picture, and not to implement everything at once
  • How to grow your digital product business email marketing list
  • Engaging and nurturing your list (and not just the newbies!) 
  • Email automation for digital product businesses


Want to see more of what I get up to when I’m not podcasting? 


And don’t hesitate to get in touch to let me know what you thought of the show, and if you want to hear about a particular topic inside of email marketing.