Welcome back to Easy Email Marketing, I’m your host Yael Keon and today we are talking about that inner voice that can often stop you from actually sending those emails.


If you are listening to this when the episode is released – we are right at the beginning of 2022 and often I find this is when everyone is super eager with their business planning and saying “this year I will focus on email marketing”.

Then what happens?

That little voice crops up in your head.

Fear, doubt, wondering if your emails are good enough.

And then you don’t hit send.

So today I am going to combat that one head first. Because often when it comes to goals and goal setting, it’s actually a really helpful exercise to pre-emptively ask yourself “what will get in the way” and have a plan of attack for those circumstances.

This is about creating awareness of these common thoughts – yes everyone has them, even me – and moving through them.


But before we get stuck in, I wanted to let you know that in just a week I will be hosting a brand new, free masterclass called The 7 Revolutionary Email Marketing Secrets to grow your business with more ease in 2022 and beyond.

Inside this masterclass, I’ll be sharing the tips, tricks and hacks that the normal list building guru’s don’t share. And some of these secrets may just help quash your fears.

There are 3 timeslots to choose from (with no replay) so

make sure to save your seat at yaelkeon.com/secrets.

This is in the lead up to the doors to The Email Experience  opening at the end of the month!

So if email marketing is something you want to sort out in 2022 then make sure to get on the waitlist at www.yaelkeon.com/experience.

Not only will you get earlier access than the general public, you will be able to get your hands on some exclusive bonuses.


Right, getting back to “what will they think”….or other variations, “what if they think I’m annoying” or “what if they unsubscribe”. You know what I’m talking about.


Personally, I think it’s because email is a more personal marketing medium than any other.

At the end of the day though, people give your their email address because they want to hear from you. Not sending them emails is doing them a disservice.


Tune in to find out how we can combat this together, and start sending emails today!


If you want guidance with any of this, including strategic planning, even more ideas, subject lines, email writing tips and even swipe files then The Email Experience membership is for you. Don’t forget there is a launch at the end of this month, complete with signup bonuses, so if email marketing is a part of your goals for 2022, go on over and pop your name on the waitlist at www.yaelkeon.com/experience.  


Thank you for joining me today. I’d love to hear from you about what you have enjoyed from this episode or what you want to know more about or which software you want me to cover next please let me know over on Instagram @yaelkeon.

I’ll see you in the next episode.


Want to see more of what I get up to when I’m not podcasting? 


Don’t hesitate to get in touch to let me know what you thought of the show, and if you want to hear about a particular topic inside of email marketing.