Yael Keon
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Routing Automations: The Email Fix Nobody’s Talking About (But Everyone Needs) | Episode 132

Routing Automations: The Email Fix Nobody’s Talking About (But Everyone Needs) | Episode 132

by Yael Keon | Jun 2, 2025 | Easy Email Marketing Podcast

Feeling like your email marketing is a tangled mess where nobody’s getting the right emails? Yeah, you’re not alone. Every time you think about adding something new, you’re paralysed by the thought of breaking what’s already barely working....
Accessibility: Are You Losing 20% of Your Audience? | Episode 131

Accessibility: Are You Losing 20% of Your Audience? | Episode 131

by Yael Keon | May 19, 2025 | Easy Email Marketing Podcast

Stats show 1 in 6 people have a disability – with 80% of those not being immediately visible. Yet 99% of emails contain critical or serious accessibility issues. We (myself included), need to do better. Not just to ensure equal access but it’s just plain good...
This One AI Trick Changed Everything | Episode 130

This One AI Trick Changed Everything | Episode 130

by Yael Keon | May 5, 2025 | Easy Email Marketing Podcast

Tired of AI-written emails that sound like they were crafted by a robot with an MBA? Yeah, me too. I used to roll my eyes whenever someone suggested using AI for email writing—until I stumbled upon this approach that completely transformed my results and slashed my...
Lead Magnet Refresh | Episode 129

Lead Magnet Refresh | Episode 129

by Yael Keon | Apr 22, 2025 | Easy Email Marketing Podcast

That lead magnet collecting digital dust on your website? Yep, the one with exactly zero sign-ups this month. Don’t trash it. Seriously. In this episode, I’m tackling the lead magnet problem EVERYONE faces but nobody talks about: what to do when your...
Survey Says: Time for an Email Marketing Reality Check | Episode 128

Survey Says: Time for an Email Marketing Reality Check | Episode 128

by Yael Keon | Apr 7, 2025 | Easy Email Marketing Podcast

I surveyed my entire email list about their email marketing practices, and what I discovered left me shocked and a bit ranty! In this behind-the-scenes episode, I’m revealing the surprising survey results that uncovered a major contradiction: nearly 70% of...
Mindset Shift – Letters not Newsletters | Episode 127

Mindset Shift – Letters not Newsletters | Episode 127

by Yael Keon | Mar 24, 2025 | Easy Email Marketing Podcast

Ever found yourself staring at a blank screen, feeling that familiar cloud of writer’s block hanging over you? You’re not alone. The struggle isn’t about motivation – it’s about that subtle pressure we put on ourselves to create...
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Hi, I'm Yael, Business Strategy & Systems Consultant

For small business owners building a business around their life, unapologetically.

Systemise the boring. Automate the repetitive. Create space for ideas.

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We acknowledge the Traditional Owners of the land where we work and live, the Whadjuk (Perth region) people. We pay our respects to them and their cultures; and to elders both past and present.

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