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Social Media vs Email Marketing | Episode 47

Social Media vs Email Marketing | Episode 47

by Yael Keon | Apr 4, 2022 | Easy Email Marketing Podcast, Email Marketing, List Building, Sales, Social Media

It’s the great debate that really doesn’t need to be a debate at all: social media vs email marketing. Now this podcast is called Easy Email Marketing and I am an email marketing expert, so I admit my bias. But the answers from this episode may surprise you! So, yes,...
Review these every quarter | Episode 46

Review these every quarter | Episode 46

by Yael Keon | Mar 28, 2022 | Easy Email Marketing Podcast, Email Marketing, Marketing Strategy & Planning, Productivity

Quarterly strategic planning is at the heart of my business and what I find the best way to keep momentum going without feeling completely overwhelmed with all the things I could be doing, but instead focusing on the most important things. There’s nothing more I love...
[BTS] My Email Marketing Setup | Episode 45

[BTS] My Email Marketing Setup | Episode 45

by Yael Keon | Mar 22, 2022 | Easy Email Marketing Podcast, Email Marketing, Marketing Strategy & Planning, Sales

A much asked for episode that I’ve avoided for some time. Because my email marketing setup is never finished. There is always something I want to add or improve or change. So now is as good a time as any to share with you how my email marketing system is setup and...
More leads please | Episode 44

More leads please | Episode 44

by Yael Keon | Mar 14, 2022 | Easy Email Marketing Podcast, Email Marketing, Marketing Strategy & Planning, Promotions, Sales

More leads = more sales.    Email marketing is the ultimate lead generator as it helps bridge the gap of the unknown of promotions and social media and reduces that huge number of prospects down to the key people you need to be following up with. It brings it...
What the online marketing experts don’t tell you | Episode 43

What the online marketing experts don’t tell you | Episode 43

by Yael Keon | Mar 7, 2022 | Easy Email Marketing Podcast, Email Marketing, Email Marketing Tips

You know it. I know it. There is a lot of information out there when it comes to email marketing, list building and sales funnels. Everyone seems to be saying the same thing – which isn’t surprising considering many online entrepreneurs learnt from the same couple of...
Spice up your subject lines | Episode 42

Spice up your subject lines | Episode 42

by Yael Keon | Feb 28, 2022 | Content Marketing, Easy Email Marketing Podcast, Email Engagement, Email Marketing, Email Marketing Tips, What to send

Let’s talk Subject Lines – the most important copy of your emails.But don’t fear, I’m not going to ask you to write 20, 30 or 100 different versions for every single email you send (like some copywriters recommend).I don’t have time for that and I know you don’t...
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Hi, I'm Yael, Business Strategy & Systems Consultant

For small business owners building a business around their life, unapologetically.

Systemise the boring. Automate the repetitive. Create space for ideas.

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We acknowledge the Traditional Owners of the land where we work and live, the Whadjuk (Perth region) people. We pay our respects to them and their cultures; and to elders both past and present.

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