by Yael Keon | May 31, 2021 | Easy Email Marketing Podcast, Email Marketing, Marketing Strategy & Planning, Promotions
Welcome back to Easy Email Marketing. Episode 7 is all about conversions, having an offer that sells. Inside, I discuss the strategy to achieve the results you’re seeking from your offers, including: Having a signature offer Identifying the customer/client...
by Yael Keon | Jun 8, 2020 | Email Marketing, Marketing Strategy & Planning, Promotions
3 THINGS EVERY OPT IN INCENTIVE NEEDSIt’s no secret that I love an opt in incentive (or lead magnet). Opt in incentives are a great way to build your email list by giving something of value to your audience for free. Now, it’s all well and good to have an...
by Yael Keon | Jun 1, 2020 | Email Marketing, Marketing Strategy & Planning, Promotions
ARE YOU LEAKING SALES IN YOUR ECOMMERCE BUSINESS?If you are not using email marketing for anything other than the occasional sales promotion or sending abandoned carts, then the answer is a big fat yes.Email marketing provides so much potential for you to get more...
by Yael Keon | May 19, 2020 | Content Marketing, Email Marketing, Marketing Strategy & Planning, Promotions
HIGH-CONVERTING LEAD PAGES: WHAT’S THE SECRET? The million dollar question: What makes a great lead page? Before we get too far in, in case you’re not sure what a lead page even is, here’s a bit of a rundown. A lead page – or opt in page, lead magnet page,...
by Yael Keon | Aug 15, 2017 | Promotions, Social Media
Steal my Systems Part 5 Note: Full disclosure, this blog post contains affiliate referral links. However, I only recommend products that I use and love myself. Pinterest is an amazing tool for generating traffic to your website. As a visual search engine, it attracts...
by Yael Keon | May 8, 2017 | Promotions
Choosing the right marketing tactics for your business can be daunting. There are 100s of choices out there and it is hard to know which one will be the perfect match for you. So instead of my usual ramblings of ideas, I thought I would share with you some insights...
